Name: Funeral Consumers Alliance. Descripton:We are a non-profit, all-volunteer run organization. Our mission is to provide Utahans with the knowledge and tools they need to carry out meaningful, dignified and affordable funerals. Why do we care? We are hoping that more funerals will reflect the family's deepest values instead of the values of a business industry. This in turn will reduce shame associated with spending less and increase the value of the funeral as a deeply meaningful and cathartic experience. FCA of Utah is an affiliated member of the national Funeral Consumers Alliance.