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Working with MLM means that you will not only need to create sales for your own part of the business, but you’ll also need to make sure you have a downline in place that sells. The downline in network marketing or multilevel marketing is crucial to making serious money overall. If you do not focus on having a downline, you are going to have a very difficult time overcoming some of the initial problems that arrive within this marketplace. As you traverse great business ideas, convincing others may be tough, but keeping them on board after they jump in is even tougher.

Once you have a downline of at least 3 people, you are going to have to work with your team in order to keep them motivated, and making sales. Beyond the scope of that simple task, you’re going to need them to create their own line as well. If each of your sales people can find 3 others, and the cycle continues, you will get to a point where you can stop making sales on your own, and work on recruitment and retention instead. The hard part here is not so much getting your group together, but rather retaining them as MLM work can be arduous at times, and discouraging for those that aren’t used to working within a sales or business to business mentality. Whether it’s work from home, MLM, or any home business opportunity, you’ll want to take a look at a few tips for downline retention to continue moving forward.

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